1. INTRODUCTION. No one usher out doubt now that Information engineering science (IT) especially computers, has created a striking impact on the affair environment. In every office, on that point must be telephones, likeness machines and computers. IT has compel a need. Companies put across millions of dollars investing in IT with the expect to gain a private-enterprise(a) edge over their competitors. However, in June 2003 a raging contention was going on in the logical argument circle. Everyone was engaged in heated discussions over a thought provoking article, IT DOESNT discipline. This article, first appe ared in the may 2003 emersion of the Harvard Business Review, was create verbally by Nicholas G. Carr. Carr (2003) argued that IT is very low-cost today. More and more companies are investing in and implementing IT. IT has become a commodity and its investments do not justify the necessary returns. Therefore, IT is diminishing as a source of competitive gain and should be managed defensively (spend little on IT and avoid risk). So, is it realizable that IT is diminishing as a source of competitive benefit? Can IT still post and sustain organisational competitive emolument? This report critically analyses this issue but before these questions can be answered, it is important to ascertain the functions of the organisation, the role of information engine room and the process of achieving sustainable competitive advantage. Subsequently, the analysis touches on the cogency of IT to continue supporting(a) and sustaining competitive advantage and demonstrates that IT does matter with a case instruction on a successful company, national Express. 2. BUSINESS ORGANISATION. A company, set up with the purpose of carrying business activities, is a business organisation. Elliot and Starkings (1998, p. 198) defined a business organisation as ...a gentle activity system that deals with, and is affected by, the internal and outer fo rces plunge within the business... ! If you want to get a honest essay, range it on our website: OrderCustomPaper.com
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